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About Us

Solera Secured is based locally out of Ormond Beach, Florida.  Our parent company, HabiTech Systems, has been a leader in professional security since 1999.  HabiTech is recognized as one of the top 100 integration companies in the U.S., ranking 42nd in the country and 4th in the state.  Our goal is to provide you with the very best DIY security solution.  Please do not hesitate to reach out to our office today. 



Ali is a Graduate of Duke University and has a Masters’ Degree in Business Administration.  He attended the National Institute of Nuclear Sciences in Paris, France and received a Masters of Science Degree in Computer Science.  After a decade of advancements with Schlumberger Technologies, American Management Systems, and Deloitte Consulting, Ali relocated with his family to Ormond Beach, FL to fulfill his ambition of developing a Home Technology Integration company.

Ali started HabiTech systems in 1999 and since then the company has completed thousands of residential, commercial, and industrial integration projects in Florida.  HabiTech provides all of the latest low-voltage services: Security, Structured Wiring, Networking, IP Telephony, Audio & Video, Control and Energy Management Systems. 



Michelle Jones is Office Manager at HabiTech Systems and has been with us since 2010.  Prior to joining HabiTech, Michelle worked in the home construction industry for 7 years and in office management for over 10 years. Michelle attended the University of Central Florida where she studied Business Administration. Entering the Business field at the age of 17 through a high school program, Michelle developed her sense for business management through experience running a small office as well working on projects as a team member.  Outside of Florida, Michelle has worked in Germany & Washington State where she held administrative positions with the military. She is also Arise certified which attributes to her exceptional customer service skills.

As the Office Manager of HabiTech her main job functions include: overseeing day to day operations of administrative staff, handling HR matters, supervising accounting, consulting with other management as needed to aid in making the most informed and beneficial decision for the company, and serving as assistant to the CEO.



In 2019 Josh relocated to Florida to join the Habitech team as the Operations Manager. Josh has almost 20 years of experience in the industry.  He started in professional audio and took those skills into the residential world. Previous to joining us, Josh has been a project manager, lead programmer, and CTO at leading custom integrators in the Maryland, DC, and Northern Virginia area.  Outside of his love for home automation, he is a passionate fan of The Baltimore Orioles and Ravens.



Joe MacClaren has worked with Habitech Systems since 2014.  He received his Bachelor of Science in Business Administration from the University of Central Florida.  Throughout his career he has gained extensive experience working within the fields of real estate, finance and technology.  Beginning in 2010 he began focusing on automation technology, fire detection and security system design for commercial and residential markets.  His position assists with managing team members and selling customized solutions of the entire product portfolio.  



Jerry Soupal currently serves as North Division Market Manager.  He joined Habitech in 2012 as a Sales Consultant and progressed into his role as North Division Market Manager in 2013.

As NorthDivision Market Manger Jerry works with Habitech Builder partners and meets with their New Home buyers in the Jacksonville area. He assists Home Buyers with their Structured Wiring and Home Automation selections through Habitech.  Jerry designs all Builder Model Homes to showcase our Habitech options.  He works with Habitech Closing Coordinator to help insureseamless transition from new construction to move in.  Jerry has taken an active role in coordinating communication between our Builder partners and Habitech Operations department to make sure all of our Builders expectations are met. 



Justin has been in the AV industry for over 20 years. As an industry veteran he has been designing systems for some of the top homes and businesses in Northeast Florida. Justin’s experience as a technician, manager, designer and programmer in his earlier years gives him the knowledge to build detailed systems with peak performance. Justin’s promptness, follow up and attention to detail sets him miles apart from the competition.



Ted Elliott has been with HabiTech systems since 2004, and is currently a Project Manager.  Ted has 22 years of experience in the security, structure and audio industry.  Prior to joining HabiTech Ted worked for ADT, Home Team, and several other Orlando security dealers. 

As Operations Manager, Ted ensures workers are ready prior to dispatching to jobsites, manages the inventory manager, optimizes technician scheduling, manages service and install techs, ensures job Superintendents and private customers are fully satisfied with services and equipment, ensures smooth operations of all service related jobs including roughs and trims, serves as liaison between builders and techs and to provide support to both parties, handles all scheduling requests, confirms builder jobs are ready for upcoming days schedule, prepares paperwork and parts for tech’s daily jobs, reviews upcoming job Green Files for accuracy & errors, provides technical support over phone and troubleshoot calls to prevent site visits if possible, performs service calls as needed, runs monthly operations meetings and prepares the agenda, reviews daily issues log, clearly defines service work as billable or not and outlines billable amounts, obtains status update from technicians at end of the day and involves upper management if significant issues arise.



Danny is a Senior Programmer, Project Manager, and Lead Technician with over 20 years of experience in the audio visual, control and security industry.  Previous to joining the Habitech team, Danny Lead Tech-Programmer and Project Manager at Crowne Audio as well as Protection and Audio/Video by Design in Virginia.  Danny is proficient in system design, installation, programming, and addressing client’s needs to deliver the vision of a perfect entertainment environment.  Outside of work his kids know him as Super Dad.

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